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Giveaways & Contests: The Bribery That Everyone Loves

We countdown from the end of the world ... sorry we mean the year of 2025. Don't leave opportunities for the next year

Move fast — opportunities age like bananas. One day they’re golden, the next they’re auditioning for banana bread. Save yourself from the mushy leftovers: pop your email in the box above (or below, depending on your scrolling adventure) and grab the fresh stuff while it lasts

Nothing grows an email list faster than the words “Free Stuff.” Giveaways and contests are the marketing equivalent of dangling a shiny toy in front of a toddler — except the toddlers have credit cards.

1) Pick the Right Prize

Your prize should attract future customers, not random freebie hunters. An iPad giveaway gets everyone. A “Free Year of Marketing Tools” gets the right ones.

2) Keep It Simple

Nobody wants a signup form longer than a CVS receipt. One entry = one email. Easy.

3) Social Sharing Boost

Add extra entries for shares, tags, or referrals. Suddenly your audience is doing your marketing while you sip coffee smugly.

4) Urgency = Fuel

Make it time-limited. Nothing motivates people like a countdown timer screaming “Only 3 days left!”

5) Follow Up Like a Pro

After the contest, don’t ghost your new subscribers. Send value, tips, and offers. Otherwise, they’ll unsubscribe faster than you can say “Congrats to the winner!”

Wrap-Up 🎁

Giveaways and contests are the sugar rush of list-building: quick, exciting, and highly effective when done right. Keep the prize relevant, the rules simple, and the follow-up smart — and you’ll turn freebie-chasers into loyal fans.

👉 Systeme.io makes running giveaways and managing those new leads a breeze.

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